Target audience

A majority of R&b fans are teenagers/young adults roughly between the ages of 13-25.This could be because of the explicit lyrics in some of the songs,majority of this age group are also females.It is usually females that are attracted to R&B music because female R&B artists stereotypically make songs about being in love or heartbroken-this is something that will appeal greatly to teenagers girls and young adults.The fast paced R&B songs will also involves a lot of fashion and synergy of music they are usually also interest in fashion.

The target audience of R&B males is also majority made up of females because they are portrayed in a very sexual way though their nudity and lyrics.females will find this appealing because usually they will also be physically attracted to the male artists.However some males will be attracted to the jewellery,naked women and depiction of wealth in these videos.

These teenagers are also usually from a black background because R&B comes from soul which would be something a majority of the young adults parents would listen to.